#ICYMI: John Jacobs of Life is Good on CNBC discussing the power of Optimism

During the recent election season, Life is Good co-founder John Jacobs joined CNBC to discuss how the brand has continued to transform and adapt as the world evolves and yet tragedies still occur. Nevertheless, people still want something positive to rally around.

Life is Good is using their brand as a way to focus on the power of optimism. Life isn’t easy. Life isn’t perfect. Life is good. Check out John's interview in the video below. Let's kick off 2017 with some positivity!

Life is Good Playmakers: Inspiration from Bert & John Jacobs

Life is Good Co-founders Bert Jacobs and John Jacobs are on a mission to spread the power of optimism. It's inherent in everything they do. But some people don't know how far their work goes to support their cause. The Life is Good Kids Foundation partners with leading childcare organizations to positively impact the quality of care delivered to the most vulnerable children. Through their "Playmaker Initiative", the Foundation supports men and women who dedicate their careers to helping children heal from the devastating impact of early childhood trauma. Adverse childhood experiences can create possible risk outcomes affecting behavior, physical & mental health.

With our focus on the fundamental health issues championed for by the Movember campaign this month, it's important to think about the effects of mental health issues, such as depression and suicide attempts, at an early age—no matter the gender. Bert and John not only donate 10% of Life is Good's net profits to their Foundation, but also donate all net speaking fees to their Foundation as well. They put their money where their mouth is for the power of optimism and the power of positive mental health.

Learn more about the power of the Playmakers in this short, inspiring video: